No doubt you have seen, if not used, the new BC Spa Facial Defend and Restore Facial Cream. The reviews that we have received so far from our Consultants and clients with Normal/Dry skin have been incredible!
At BeautiControl, our product philosophy is, and has always been, to stay on top of trends and technologies and continue to look for new opportunities to meet and exceed the ever-changing demands of you and your clients. Product enhancements come as the result of feedback from you and your clients, changing consumer trends and advancements in technology that allow us to create a product that will be more effective to deliver maximum results.
After 2 years of successful sales and consumer feedback, there were a few potential enhancements that became apparent. For those clients with drier skin conditions, we received requests to increase the long-term moisturization benefits. For those with darker skin tones, we received requests to reduce the white film caused by the titanium dioxide, which provided SPF protection.
The result...an incredible new formula that provides maximum short and long-term moisturization. A non-whitening SPF blend that offers broad-spectrum (UVA and UVB) protection and an enhanced anti-aging and anti-oxidant complex to both repair damage and prevent from both UV and oxidative damage.
The SPF ingredients used in this new formulation are different than those used in the previous formula and different than those used in either the BC Spa Facial Defend and Restore Moisture Lotion or the Cell Block C products. During our formulation process, we learned that new FDA regulations were being put into place in January of this year regarding the testing and labeling of products containing an SPF. While formulas previously on the market would be allowed a period of time to comply, all new formulations introduced to the market after January 2013 would require the necessary testing to measure and ensure the exact SPF value for both UVA and UVB rays. In order to achieve our desired SPF value and to address the feedback that we had received, we formulated this product with Parsol 1789 (avobenzone), an effective and superior SPF UVA blocker, known to have a lower rate of irritation than other organic SPF ingredients. While it is not likely that you will encounter someone who cannot use a product containing this ingredient, we still have the Cell Block C or the BC Spa Facial Defend and Restore Facial Lotion, either of which would be an effective alternative.
Be sure to log onto BeautiNet>Business Tools>Forms on File and download the beautiful product profiles for this, and each of the BC Spa Facial products. The Marketing Team is always introducing beautiful new tools, including Product Profiles, Ad Slicks, Regimen Forms and Spa Menus and many, many other tools to support your business. New items are added every Tuesday, so be sure to check back frequently under the "What's New" section.
Have a great weekend.