Gary's Blog

BeautiControl Enters the Miss Texas Pageant!

Ok…I may be showing my age a little when I write this!  I can remember, as a kid, getting the entire family together to watch the Miss America pageant.  It was a family event!  Dad came home from work early.  Mom made some TV Dinners and we all sat in the living room, with our TV trays and watched, with ballots in hand and baited breath to see who was going to be named Miss America.  Of course, being from Texas, we couldn’t wait to see our beloved Miss Texas and cheer for her as she won the judges hearts and made her way into the top 10…which she usually did.  It was such an incredible event and one that we looked forward to year after year. Times have changed, but in my house, we still look forward to these events.  Never, in my wildest dreams did I imagine that I would have the opportunity to play a key role in one of these events…until now!

 

Earlier this year, I learned that a friend of my family has 2 daughters, Jordan and Reilly Johannsen, that would be competing for the title of Miss Texas and Miss Teen Texas.  Of course, I was quick to personally help sponsor the girls, but then it dawned on me…BeautiControl should also help sponsor the girls.  So…we quickly placed ads, announcing our sponsorship of the girls in the pageant Program of Events.  Well, you know me, being the type-A personality that I am decided that that was simply not enough.  With the Miss Texas pageant right here in our backyard, it only made sense that we not only support Jordan and Reilly, but also make the BeautiControl brand very visible in the pageant itself.  My team and I immediately contacted the Miss Texas organization and set up a meeting with them to discuss how we could play a key role in the pageant.  Next thing you know, BeautiControl has become the key cosmetics sponsor of the Miss Texas and Miss Teen Texas pageants occurring this week.  Over the course of the week, we will have a combined audience of close to 6,000 people who will walk away with BeautiControl products.  Each of the contestants, past Miss Texas winners and all of the judges will receive luxurious gift baskets valued at well over $500.  In addition to the ads that we placed as our support for Jordan and Reilly, we also placed a full 2 page color ad in the program of events that advertises BeautiControl, our products and our opportunity!

 

This is an incredible public relations event for our company.  In addition to our exposure earlier in the year as a sponsor of the Irina Shabayeva fashion show during Fashion Week in NYC, and our Spa the Stars event with Ali Landry, this is another amazing opportunity not only to expose BeautiControl to over 6,000 people attending the event, but to expose our products and our opportunity to a group of outstanding women who are competing for the crown.  I see some future BeautiControl Consultants in our future!

 

After being closely involved with this organization for the past few months, I have an entirely different perspective on the pageant world.  As an outsider, one might think that of it as something based solely on beauty…nothing could be further from the truth.  Yes, these young women are beautiful on the outside, but they each represent, support and are actively involved in charitable causes.  The money that they raise in support of their causes helps countless organizations remain in business and continue to help people in need.  I could not be more impressed with the quality of these women and the quality of the Miss America organization.

 

This week will be a busy week for my staff and me.  We have various events that we will be involved in, ranging from a formal gala and of course the final judging on Friday Night.  Keep your fingers crossed as our two girls compete for the crowns.  It would be pretty incredible to have these two long time fans of BeautiControl compete in next year’s Miss America pageant!  Be sure to check us out on Facebook.  We will post lots of pictures of the events…you know me, I never pass up an opportunity to have my picture taken with beautiful women!

 

In addition to participating in this week’s Miss Texas pageant, I will be traveling to Los Angeles where, on behalf of the W.H.O. Foundation we, along with our dear friend Ali Landry , will present Reading is Fundamental of Southern California with a $5,000 grant check on June 30, 2010. The check presentation will take place during BeautiControl’s Special Spa Event.

 

Reading is Fundamental of Southern California (RIFSoCal) has been selected as one of the W.H.O. Foundation’s 13 non-profit organizations to receive an Educational/Literacy Grant in 2010. RIFSoCal promotes the literacy development of more than 75,000 children throughout Los Angeles County.  Funding from the WHO Foundation will help ensure that in 2010-2011, 100,000 underserved children will be able to choose 300,000 new, free RIFSoCal books to call their own.

 

Together, BeautiControl and W.H.O have been very busy.  I can’t wait to share with everyone a recap of both of these exciting events.  Be sure to check out the W.H.O. Facebook page and the Heart to Heart Blog for photos of the event.

 

I hope you all have an amazing week!  As always, if you have product questions, comments or concerns, send them to product@beauticontrol.com

 

Bye for now.

Ready, Set, SELL!

Happy Friday.  Congratulations on a great sales day yesterday.  We had a great response to the close of the offers yesterday, and I can tell that many of you are ordering inventory and getting ready for a great July.

 

July is a month that has some very interesting dynamics when it comes to responding to your client’s needs.  First, many of your clients are thinking of summer vacation and are running the kids around to various summer activities.  Now, the flip side of that is that most mothers are in desperate need of ME TIME and would love the opportunity to share a fun evening at a “Beach Party” Spa or a “Margarita Party”.  A girls night out may be just what the doctor ordered for the mom on the run.

 

When you look at the retail environment, one thing that is very common during the month of July are SALES.  Everywhere you look you will find a sale going on…BEAT THE HEAT sales, 4^th OF JULY sales, etc.  This is a month where people love to shop and save money.

 

Our mission for July is to give you the tools to create a reason for your clients to want to order from you.  July is a month where you can work your client list and really cash in on a tremendous opportunity to service your clients and offer them a reason to purchase.

 

If you have not received your July Achiever, you will in the next few days.  One of the first things that you may notice is that there are 2 distinct offers during July…there are offers specific to you as a Consultant, and offers that are specific to your clients.  The Client Brochure, located in the Achiever does not reflect the same offers to your clients as the ones we have created for our Consultants, because we wanted to create a sense of urgency for your clients to order from you and save.   The offer that we have created for you to give your clients will help increase your number of your orders this July AND help you raise the average size of your order in the process.  Your SUMMER SALE will offer the client a 15% savings on ANY ORDER of $75 or more.  Imagine how your July sales will increase if each of your existing clients took advantage of your offer in July.  That would mean a minimum purchase of $75 from each of them.  Now that can make a huge impact on your sales in July.  They can call you to place their order, OR they log onto your BeautiPage, place their order online and you will receive a 40% commission on the sale.  Even if you are on vacation during July, you can let your BeautiPage take the order for you.  BeautiPage never goes vacation or sleeps.  Your clients can order 24 hours a day, 7 days a week.  If you don’t have a BeautiPage, get one.  You will be amazed at how it can work to help you increase your sales, just by sending out the link to your friends and family.

 

 
The focus of the Client Brochure for July is skin care…the bread and butter of your business.  When you can get a client using your skin care, you have a client for life.  Women are more loyal to their skin care products than any other products on the market.  The fact still remains that we have the best skin care products available anywhere on the market, hands down.  While there are other companies that have followed suit and may MARKET their products for specific age groups, there is not another company on the market that has FORMULATED their skin care products to target the specific needs of each age group.  With each decade of aging, our skin loses the key building blocks of youth, making it harder and harder for the skin to retain the signs of youth.  Collagen, elastin, natural moisturizing factors, key nutrients…all of these are depleted as we age.  Each of our Skinlogics products are supplemented with the necessary ingredients and delivery systems to replenish the skin with the essential building blocks of youthful skin that you lose over time as a result of aging and environmental damage:

• Skinlogics for 20s Skin:  Formulated to maintain and protect
• Skinlogics Gold for 30s Skin:  Formulated to prevent and correct
• Skinlogics Platinum for 40s Skin:  Formulated to correct and protect
• Skinlogics Platinum Plus for 50s Skin:  Formulated to replenish and restore
• Skinlogics Sensitive, for those who have sensitive skin conditions
• Skinlogics Clear, for those who are acne prone

 

The E-Profile will help customize the exact regimen for each of your current clients or the clients that you will pick up in July and help them get started with a personalized regimen that is perfectly suited for their individual skin care needs.

 

Be sure to call, mail or email all of your existing or potential clients this month and tell them that their favorite products are on sale.  You will be amazed at the results you get.   Take advantage of the client brochures and our special client offers to drive sales and make it a record-setting July.

 

Have a great weekend.  As always, remember, if you have product questions, comments or concerns, email us at product@beauticontrol.com.

Planning your Business for July

Hello, and Happy Monday! 

 

This past week, while I was attending the WHO Confidence Forum here in Dallas, I had the opportunity to run into one of my all time greatest mentors, JoAnne Jaeger, the previous VP of Marketing who I worked closely with for many, many years.  I am always looking for advice and suggestions, and she said something to me that really started my wheels turning.  I was asking for her feedback about how to increase sales and ways to improve our marketing tactics when she reminded me of something that I think we all tend to forget.  She asked me, “How many Spas do your Consultants have booked for June and July? The health of your business is directly related to how many Spas your Consultants are holding”.

 

Over the past few days, I have really thought about this.  Everything happens at the Spa…EVERYTHING.  There is a very simple formula for success in this business:

· Hold Spas

· Sell products and build clients

· Find people who want to do what you do

 

The more Spas you hold, the more sales you will make.  The more Spas you hold, the more clients you will build – and remember…clients keep you in business.  The more Spas you hold, the more people you will encounter who want to do what you do and make money. 

 

JoAnne was absolutely correct.  It is ALL ABOUT the Spa.  This is true for our business as a company and your business as a Consultant.  There is an old phrase that we use around the office…”no one goes out of business if they have Spas on the calendar”.

 

This is a business that is fueled by passion.  It all starts with having a passion for our products.  When you are a passionate user of the products, you can’t help but to share your passion with other people.  When people see how much you love your products, they want to try them.  When they, too, see that they can make money by sharing their passion with other people, they want to join your team.  It really is a very simple, but very powerful formula.  Once you start the ball rolling, it takes on a life of its own.

 

So…as you look at your business, would you like to increase your sales and recruiting in June?  If you answer yes, then ask yourself, “How many Spas do I have booked for the remainder of June and into July?”.  You may quickly realize that you need to increase your Spa bookings in order to increase your sales and recruits.

 

To increase your Spa bookings, you need to increase your exposure to potential new party hosts.  The first place to look is in your existing client base.  If you subscribe to the monthly delivery of the Client Brochure, you should be receiving those very shortly.  Make sure that each of your existing clients gets one of the brochures so they can see the incredible offers, Hostess Booking and $500 Spa rewards for July.  This is called your “warm” market, because they are people who already love your products and in many cases, these clients have previously hosted a Spa for you. 

 

The next group of people that you need to think about are the ones who have never experienced a Spa or have used your products.  This group is called your “cold market”.    I ran across a really great story on the BeautiControl Facebook page from Tiffany Dotson, who joined as a Consultant in March.  Tiffany booked 22 Spas in May and 4 for June by stepping out of her comfort zone and directly targeting this “cold market” using a very novel concept called “Lead Boxes”.  Here is her story:

 
Hello to all my BS Spa Sisters! I joined BC in March. I didn't know anyone in my area, so I was worried about how to get spas. I had heard something about setting up Lead Boxes. So, after a few failed attempts at making my own boxes, I finally found success. I used the boxes that my dog’s wet food came in. After making an opening in the top for the ballots to go in, wrapping it in pretty paper, attaching a pen, and making "raffle tickets", I had success. I printed "Enter to give that special mom in your life a Spa Party for Mother's Day" flyers.

 

I took them any place that people spend "luxury" money. Carwash/Detail waiting areas, hair/nail salons (many salons now offer spa services, so make sure to check before you ask), restaurants, movie/video stores...

As I walk into a potential lead location, I look to see if there are other "solicitation" type materials: flyers, business cards, or other type of outside promotions, and then proceed to ask the first person I talk to: “Hi! My name is Tiffany Dotson. I recently opened my own In-Home Spa business, and I am trying to get my name out. I am holding a drawing for someone “to be given a free in-home spa party” (I use this type of terminology so that I am not limited to ONE person only being able to win.), and was wondering if I could leave a drawing box here. 
If they say sure, I tell them a little about what I do, and I REALLY romance it. 
If they say no, I just thank them very much for their time, and ask if they might know a good place to go. Many times, if they say no, they offer other suggestions that usually work. If they seem hesitant, that is when I would offer to buy one of gift cards, and give it as an additional “prize”. This helps ME and it helps THEM!  I have not, however, had to do that yet. Any “no’s” have been only because of company policy or it might conflict with a partner to the business (nail tech, masseuse, or any other spa type partners). 
I put my boxes out in the second week of April. I wanted to do it early, to give people plenty of opportunity to enter “their mom” or who ever in the drawing/raffle. I asked how long I could keep it there. Some said a week, others said they didn’t care. I checked the boxes every week until the drawing day. Make sure to leave PLENTY of tickets/ballots (name, address, phone, email).

 

I got over 50 leads from 4 boxes! 

I have booked 24 spas for May, and 4 for June!!! OF the spas I have already held, I have gotten 4 MORE spas, and sold at all but 2 of them!!! AND, I have gotten 1 385 recruit, and one Bargain Betty!


 

This has been such a motivational experience. To take the leap and invest in BC, I prayed that God would help me to be successful, and Boy has He!!!

 

This is a great story!  Congratulations, Tiffany, on this great approach.  I love how Tiffany made a decision to take control of her business and increase her bookings, which has led to increased sales and recruiting.   You can tell that once Tiffany got new bookings, her business took on a life of its own.  This is a true testament to the fact that when you get Spas on the calendar, your business will start to gain a new momentum.

 

June and July can be great months to book Spas since most mothers have children who are out of school and they are looking for some “ME TIME” in a big way!

 

You all are the experts in this arena, so I invite you to share your comments and suggestions to your sister Consultants on how to book more Spas in the Summer months.  I look forward to hearing your great ideas and suggestions.

 

I hope you have an amazing week.  As always, remember, if you have product questions, comments or concerns, email us at product@beauticontrol.com.

 

Have a great week.

We've Gone Crazy!

 
Congratulations on a great start to June.  We want to help you maintain your sales momentum this month and close this quarter with a BANG!  We have created a special ordering opportunity just for you:

WHAT:  A Special Ordering Opportunity

 

WHEN: June 18th - June 24th

 

WHO:  All Consultants and Directors

 

OFFER DETAILS:

If you have made a purchase June 1-17, you can save 25% off your entire retail product order June 18-24.  If you have not purchased in the month, you can save 15% off your entire retail product order of $100 or more June 18-24! 

 

That's right...if you have already ordered, you can save AN ADDITIONAL 25% off of your retail purchase IN ADDITION to your normal discount level.  If you have not yet ordered in the month, you can save AN ADDITIONAL 15% off your entire retail product order of $100 or more.

 

If you have already ordered in the month, here is an example:

 

Let's say that your retail purchase is $200.00.  You will subtract 25% from $200.00, bringing your order to $150.00.  Let's say you get the 50% discount level, that means that you only pay $75.00 for $200 worth of product.  Imagine the profits you will make when you sell this product. 

 

If you have not already ordered this month, here is an example:

 

Let's say that your retail purchase is $100.00.  You will subtract 15% from $100.00, bringing your order to $85.00.  When you subtract your 25% discount level from that, you will only pay $63.75 for $100.00 worth of product.  Not only will this count toward your activity, it will be a great opportunity to stock up on some of your favorite products and maximize your savings.

 

Remember, this offer ends on the 24th!  Be sure to take advantage of this ordering opportunity and share with your fellow Consultants.  We want everyone to know about these offers.  Emails will go out in a few minutes to every Consultant, but not everyone checks their emails regularly.  This is the best offer of the year to help you maximize your profits and savings when you order.

 

I hope you all have an amazing weekend!!  As always, if you have product questions, comments or concers, email us at product@beauticontrol.com.

 

Bye for now.

 

BC Fit World Water Week

Happy Monday everyone!  I hope you all had an amazing week last week.  If you followed me on Facebook, you can tell that we had quite an adventure as we took our Top Achievers on a once in a lifetime cruise to Alaska.  We had such a wonderful time and had so many special moments as we were able to relax and enjoy each other’s company.  I had the privilege and opportunity to make some really special connections with so many of you.  I can’t tell you what a great time I had and how special that time together was.  If you have not had the opportunity to be on a BeautiControl trip, you won’t want to miss the next one.  You haven’t traveled until you have traveled with BeautiControl.

 

A few weeks ago, we established a cross functional team of employees who have made it their mission to help all of us here at BeautiControl improve our health and well-being.  This group has started a new movement called “BC Fit”.  The BC Fit group has organized a 5K walk, a healthy pot-luck in celebration of Cinco De Mayo, weight loss challenges and weekly exercise programs for all employees.  This team has also entered us into challenges against other companies in the Tupperware family to help improve our health, lose weight and increase our daily/weekly exercise.

 

This week has been named “World Water Week”.  As employees, we have agreed to drink 100,000 ounces of water between today and Friday.  As of 5 o’clock today, we have already consumed our daily goal of 20,000 ounces.  I think we have all lost weight just from running up and down the halls to the restrooms.  I am quickly losing the weight that I gained during my week on our Alaskan cruise.

 

You all know me well enough to know that I am not only very competitive, but I don’t do anything without fully researching my topic.  Of course we all know that we are supposed to drink 64oz. of water each day, but why?  Yeah, yeah, yeah…we all know that drinking water and keeping the body hydrated is key to good health, but what are the major benefits of increasing your water intake as it relates to looking and feeling better?  Here is what I found:

The human body is a water machine‚ designed primarily to run on water and minerals. Every life giving and healing process that happens inside our body… happens with water. In just the last decade medical science has begun to focus more on the tremendous healing ability our body has and how much that ability depends on water. Our body instinctively knows how and strives to sustain youthful longevity‚ and in its every effort… water is the key.

The human body is anywhere from 55% to 78% water depending on body size. A rule of thumb, 2/3 of body is consists of water, and it is the main component of human body. Did you know that your tissues and organs are mainly made up of water? Here is the %:

• Muscle consists of 75% water
• Brain consists of 90% of water
• Bone consists of 22% of water
• Blood consists of 83% water

Top 3 Health Benefits of Drinking Water

1. Look Younger:  Proper hydration is essential for healthy, younger-looking skin. Drinking water helps to give your skin the moisture it needs to maintain elasticity and suppleness and to prevent dryness.  The body also relies on water to detoxify properly, allowing yourself to look and feel your best.   You will be amazed at the difference in how your Regeneration Tight Firm and Fill works when combined with an increase in dietary water intake.  TFF works best on hydrated skin, so increasing the benefits of your TFF products is as easy as increasing your water intake on a daily basis.  .Combined with a good skin care regimen, drinking more water can quickly turn back the hands of time.
2. Lose Weight:  All functions within the body require the presence of water. A well hydrated body enables these functions to occur quickly and efficiently. All chemical processes involve energy metabolism and drinking plenty of water will make us feel more energetic and boost our metabolic rate.  Water makes your metabolism burn calories 3% faster. Drinking water is important if you're trying to lose weight, some studies have shown that thirst and hunger sensations are triggered together. If there is a slight dehydration the thirst mechanism may be mistaken for hunger and one may eat when the body is actually craving fluid. As most food contains some water, if one doesn't drink much they may be subconsciously driven to eat more to gain the necessary water supply however, you also gain the undesired effects of increased calorie consumption. Drinking more water can help to prevent overeating and benefit weight loss.  When you use your BC Spa Sculpt products, which release toxins and lipids from the fat cells, drinking more water will help expedite the removal of these cellular wastes and help relenish the cells with improved nutrition.  In addition, increased water intake in tandem with BC Spa Sculpting Gel will help more efficiently break-down cellulite deposits.  Drinking more water each day and controlling caloric intake are two simple steps to take toward a thinner, healthier you.
3. Detoxify: Water is an essential part of our lives. But did you know that water can detoxify your body and cleanse out your system? If you drink enough water you are basically "flushing" out your body from stuff within you such as toxins and artificial pollutants. These toxins should be removed if you want to live healthier and much better.  Not only will you clear out toxins that can cause the body’s metabolism to slow dramatically, causing weight gain, you will help clear out metabolic wastes that can contribute to poor health and cellular abnormalities.  Be sure to use your BC Spa Detox products to keep the skin clear of obstructions that prevent the proper removal of cellular wastes and increase your water intake to create an “inside/out” approach to total body detoxification.  When your body has relieved itself of toxic debris, it allows for an improved uptake of hydration into each individual cell of your body.  This dramatically improves the intake of nutrition and life-giving oxygen into every living cell of your body, immediately improving your over-all health and well being.

I think you would agree, increasing our water intake is key to looking better, feeling better and being healthier.  Take the one week challenge and make a conscious effort to drink at least 64 ounces of water each day this week and see if you don’t feel better and look healthier.  If you have your Tupperware Sports Water Bottle available in the Beach Party Pack, you can easily consume your recommended amount of water.  Three of these bottles filled with water will give you more than 75 ounces of hydration…more than your daily recommendations.  Keep a log of how much you drink each day and see if you notice any differences.  Be sure to send me your comments so I can pass them along to our BC Fit team here at the office.

 

Ok…gotta run…literally!  Have a great week.